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fev 14, 2018
Innovation and technology

Brazilian health startup attracts interest from the French government

Portal Telemedicina, a Brazilian web platform which seeks to unite technology and medicine in order to combat restricted access to quality healthcare, has garnered interest from the French government during a week of immersion and business prospecting at the Brazilian Embassy in Paris.

After being named as one of the standouts of the StartOut program (a week-long event promoted by the Brazilian Trade and Investment Promotion Agency (Apex-Brasil), Brazil’s Ministry of Industry, Foreign Commerce and Services, the Ministry of Foreign Relations, and Sebrae), one of the creators of Portal Telemedicina, Rafael Figueredo, held a meeting with a representative of La République En Marche (REM), the political party of French president Emmanuel Macron.

The program invited 14 Brazilian startups to Paris for a week of immersion in the French digital ecosystem, visiting incubators, participating in an internationalization seminar at the Brazilian Embassy, and presenting their solutions to potential French investors. Of the 14 startups chosen, Portal Telemedicina received the highest grade, impressing all of those in attendance.

Portal Telemedicina aims to tackle one of the biggest problems in health today, that of the restricted access to quality healthcare. Via its online portal, clinics can send medical exams which are analyzed in a matter of minutes, as well as being able to receive diagnoses from specialists in virtual consultations.

The initiative claims to reduce the cost of exams and diagnoses by up to 10 times, as well as providing access to a high standard of healthcare to people in remote areas.

According to Figueredo, France is an ideal place for Portal Telemedicina to expand its business proposal. “The situation here is very similar to that of Brazil," he explained. “The doctors are concentrated in Paris and do not want to travel to the more remote parts of the country. And there are also wealthier regions, such as Nice, where people go to retire but do not have access to good doctors." Portal Telemedicina’s proposal is to provide all regions of France access to the specialist treatment of top Parisian doctors with only the touch of a button.

The StartOut program is still in its first year of activities, but has plans to take promising Brazilian startups to a number of thriving and innovative digital ecosystems, such as Miami, Lisbon and, in the first half of 2018, Berlin. By 2021, it hopes to take 270 Brazilian incubators to key markets around the world.